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Because your mission is our mission

Let’s boost your e-commerce

E-commerce is the challenge of our times. And the quality of the operations plays an essential role in its success. At T-Data we make sure that every desire is met online to consolidate your brand through e-commerce.

Your brand comes first

We’re digital natives with a global transport, shipments and logistics company – Transmec – behind us. We’re experts in online sales (via online shops and marketplaces).Our purpose? To improve and boost your online business.

Our expertise at your service

Our commitment

We’re an e-commerce service provider. Our services are modular. This means that you can choose from a wide array of options, from full-service outsourcing to a single service, such as logistics, customer care, or merchant of record. Whatever you need!

We own a 170,000 sq.m logistics centre in Italy.

We are part of the Transmec Group, active in the international logistics sector, with more than EUR 500 million in aggregate turnover.

Your business comes first. That’s why we help you take care of all legal, operational, and tax-related aspects.

Reduced time to market. We help you activate your sales channels quickly and with no surprises.

Fewer costs: you don’t need to invest in technology and process know-how.

You’ll acquire and maintain full control of prices.

You’ll learn more about your brand’s customer experience.

You’ll improve your relationship with clients.

Why T-Data

Why Outsourcing

Why D2C

We make the difference

T-Data supports your brand on e-commerce platforms and marketplaces, providing multiple integrated solutions in full outsourcing or tailor-made services. With our D2C model, we help you expand into new markets, sales channels, and provide a first-rate customer experience. We generate value, increase your margins and unleash your business potential.

In our automated warehouses, order management is quickly fulfilled thanks to a highly reliable service involving every resource of the Transmec Group to manage shipment, customs, and delivery. But for this to happen, we need an automated warehouse and an excellent organisation.

Fulfilment by T-Data

Logistics tailored to your needs

What we provide

We have the right solution for your business needs. See how we can help you.

Solutions

Business scenarios

Fill in the form to get a free consultation or information on how to outsource your e-commerce management.

Grow with us

Contact us

End-to-End Logistics

We manage your online sales channel, whether it’s a brand’s official website or an account on major marketplaces. Our commitment is to free you from the burden of routine activities on your e-shop, like uploading and changing an offer, updating prices, adding new information and images, and launching special promotions. Moreover, we enable and check your sales on major marketplaces like Amazon, Manomano, Cdiscount, eBay, and Zalando, helping you with logistics and interacting with the marketplace. Finally, we apply our business intelligence to create periodic sales reports by product, category and market, supporting you in achieving your sales goals.

We manage your sales

For your e-shop

For your marketplace

Our services

Store & Marketplace management  

By choosing T-Data as an intermediary for your sales, you no longer have to worry about managing your proceedings, invoicing, and tax payments, regardless of the country your e-commerce is active in. This way, your business volumes can reach the highest peaks. We ensure security and privacy by scrupulously managing legal-compliance payments and activities. We take care of e-logistics operations on your behalf, complying with regulations concerning taxes, customs, the environment, privacy, and consumer rights, regardless of the country where you sell your products.

Leave bureaucracy to us

We make your accounting simple 

Merchants of record

We manage the requests from your customers in real-time, seizing every opportunity to increase their satisfaction and improve your brand’s credibility and success. Listening to customers before and after their purchase is our priority. That’s why we can communicate with them in multiple languages, helping improve your online reputation with website review moderation services.

Elevate your customer care

A successful customer experience

Customer service 

Our full-service solution involves the competencies needed to ensure high digital sales. Moreover, through a full outsourcing approach, we can activate and manage your e-commerce project within the space that Caffeina and T-Data have created for you.

Your customised online shop

Caffeina’s contribution

T-Data’s contribution

Business scnearios

Full Service C+

We sell your products for you on more than 20 online marketplaces. This way, you can reach clients all over the world while we take care of all legal, operational, and IT aspects. Protecting your brand and your prices is our mission. We take care of your customers, products, returns, and shipments. We want your customers to have the best purchasing experience in line with your strategy.

Multichannel strategies

Witailer’s contribution

Marketplace ONESOLUTION

What we do

&nbsp;Your brand has a consolidated presence in large-scale distribution or specialised shops. Moreover, your products are available on top marketplaces, including Amazon, where they are marketed by distributors or sub-distributors.Your objective? Implementing an omnichannel strategy. For this purpose, you hire an e-commerce manager to handle the channel and advertisement.

Objective

Scenario

Your needs

Business needs

The solution

Unleash your potential by choosing what to outsource using e-commerce and marketplaces.

Our involved services

Marketplace onboarding

Your new brand is launching a range of products to be sold directly to the end consumer. You want to provide a simple and smooth purchase experience, but you still haven’t developed a solid order-management system or set up a team to manage sales- and tax-related activities.

Brand Startup

Many major brands with a consolidated online presence who have entrusted their eCommerce to a full-service provider or an e-tailer are considering bringing eCommerce back in-house by investing in technology and processes and hiring conversation managers, digital marketing professionals, and eCommerce experts. This way, they can fully control their online presence and how their customers perceive it.

eCommerce Insourcing

 From digital to store: how online drives Christmas shopping in 2024

The future of shopping is omnichannel: physical stores are being reinvented thanks to e-commerce.

From digital to store: how online drives Christmas shopping in 2024

<h3>Christmas shopping 2024: in-store shopping wins over Italians</h3>2024 is shaping up to be a special opportunity to rediscover the importance of physical stores in the shopping experience. A recent study, conducted on a representative sample of over 1,000 participants, reveals a surprising trend: a strong return to stores, with a 4% increase compared to 2023.But what is the secret behind this return to the roots?The ability to physically interact with products, assess their quality, and draw inspiration from store displays remains one of the main reasons driving the choices of Italian consumers. However, the true driving force behind this resurgence is something else: the digital world.It is precisely thanks to their online presence that physical stores are experiencing a new lease of life. Continuously updated online catalogues, instant product comparisons, exclusive promotions, and detailed reviews: all of this encourages consumers to conduct thorough research before heading to the store.In other words, the e-store becomes the starting point for a more informed and personalised shopping experience.<hr><h3>Online store and physical store: why having both matters</h3>Today’s consumer is a true digital explorer. Without the support of technology and the information available online, many wouldn’t even consider visiting a physical store.In fact, 83% of respondents say they use online channels to research product information before heading to a store. Moreover, the ease of comparing prices, promotions, and features on dedicated platforms and marketplaces makes the online store an essential tool for planning purchases.For example, a user interested in a smartphone is likely to research and compare models, read reviews, and find competitive deals before stepping into a store. The same goes for someone looking for an appliance, such as a washing machine: they will analyse features, customer opinions, and online promotions before visiting a physical store to see the product in person and complete their purchase.In such cases, the importance of an integrated ecosystem becomes clear, where digital and physical seamlessly combine to offer an increasingly satisfying shopping experience.<h3><img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_acquisto_negozio_4288da3463.jpg" alt="Donna vestita con abiti invernali che indica una vetrina durante gli acquisti di Natale 2024"></h3><h3>Budgets in check: the top priority for Christmas 2024 shopping</h3>Attention to the wallet is increasingly at the centre of consumers' purchasing decisions. Despite a slight increase in expected spending for special occasions, such as Christmas (around €447 on average), there is a clear growing awareness of costs.Thanks to the widespread use of the internet and smartphones, users have a myriad of tools available to compare prices, read reviews, and find the best deals. It’s no surprise, then, that 66% of respondents cite price as the main purchase criterion. For this reason, online shopping and consulting price comparison websites and apps have become established habits for many consumers. The ability to compare the prices of thousands of products in just a few clicks and find exclusive promotions is an undeniable advantage that is driving more people to shop online or, at the very least, to research products on the web before heading to a physical store.<h3><img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_attenzione_al_prezzo_509ada59c5.jpg" alt="Mani di di ragazza che aprono un portafoglio per rappresentare l'attenzione al prezzo per gli acquisti di Natale 2024"></h3><h3>The purchase block: how AI saves from indecision about the perfect gift</h3>The wide range of products available online and in physical stores, combined with the pressure to find the perfect gift, is creating an interesting phenomenon: the so-called "purchase block". As many as 48% of Italians feel overwhelmed by the sheer number of options, indecisive, and stressed about finding the ideal Christmas gift.In this context, artificial intelligence emerges as an innovative and personalised solution. It’s no coincidence that more and more young people, particularly those from Generation Z and Millennials, rely on generative AI to discover the perfect product, and 60% of Italians believe that AI recommendations are a valuable help in choosing the right gift. Whether the purchase is made online or in a physical store after a digital consultation, this presents a great opportunity for brands.Additionally, chatbots and virtual assistants can offer real-time suggestions, answering questions and helping find desired information, making the online shopping experience smoother and more immediate.<img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_Intelligenza_artificiale_generativa_149e8d955f.jpg" alt="Icona intelligenza artificiale che rappresenta l'utilizzo dell'AI per lo shopping online">In an increasingly digitalised market, companies must evolve to keep up with consumer expectations. Investing in effective e-commerce and marketplace solutions is no longer an option, but a strategic necessity. This is where a unique synergy between online stores and physical shops emerges, a dynamic balance that caters to the diverse preferences of customers: from those more nostalgic who prefer a direct and tangible experience, to the more innovative ones who favour the speed and convenience of digital.<a target="" rel="" href="https://technoretail.it/shopping-experience/a-natale-2024-gli-italiani-torneranno-nei-punti-vendita-fisici.html">(Source1)</a> <a target="" rel="" href="https://www.google.com/url?q=https://www.engage.it/dati-e-ricerche/gli-italiani-acquistano-nei-negozi-fisici-ma-pianificano-lo-shopping-online-.aspx&amp;sa=D&amp;source=editors&amp;ust=1733239197203157&amp;usg=AOvVaw2TesbxwvRR0QPZinVujE8F">(Source2)</a> <a target="" rel="" href="https://realize.agos.it/natale-2024-quanto-valgono-i-consumi-degli-italiani/">(Source3)</a>

Online shopping or in-store? Italians' preferences

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News

GPSR: everything you need to know to sell online without penaltie

The new EU regulation sets new directives for online sales. Find out what it entails and how to adapt your store.

GPSR: everything you need to know to sell online without penalties

<h3>What is the GPSR regulation and why is it so important for e-commerce and marketplaces?</h3>Online sales have revolutionised the way we shop, opening the door to a world of global products. However, this exponential growth has brought new challenges, particularly in terms of safety.To ensure that what we buy online is safe, the European Union introduced the General Product Safety Regulation (GPSR). The regulation goes beyond the mere obligation of product safety, requiring sellers to implement preventive measures to avoid any risks. Think of it as an insurance policy for product safety: the GPSR is like an all-encompassing cover that addresses every aspect, from the product itself to its online sale.<hr><h3>Who does the GPSR apply to and which products are involved?</h3>The GPSR has a vast scope, covering virtually any product that can end up in our homes. From pots and mobile phones to toys and clothes, every item we purchase, whether online or in-store, must meet these safety standards. However, there are exceptions for certain types of products that are already regulated by specific legislation, including:<ul><li>Medicines for human or veterinary use</li><li>Food and beverages</li><li>Animal feed</li><li>Live plants and animals</li><li>Plant protection products</li><li>Antiques</li></ul>In e-commerce, this regulation becomes even more crucial because it ensures that products coming from other parts of the world comply with the same safety standards that we have in Europe.The GPSR doesn’t just apply to products, but also to those who produce and sell them. From manufacturers, who are responsible for designing safe products, to importers, who must ensure the compliance of products entering the EU, to distributors, including online sellers, who must ensure they don’t sell hazardous products.<img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_checklist_conformita_normativa_GPSR_b0d0558d55.jpg" alt="Check list per verificare l'idoneità del prodotto GPSR"><h3>What are the obligations of e-commerce businesses to comply with the GPSR?</h3>Selling online carries significant responsibilities. E-commerce businesses, whether large or small, must ensure that every product they offer is safe and complies with European regulations. This means sellers must implement a series of strict checks, such as:<ul><li>Verifying the presence of clear and understandable instructions</li><li>Checking for mandatory markings, like the CE mark</li><li>Indicating the responsible person for the product and providing clear contact details</li><li>Ensuring traceability of the entire supply chain for every item sold</li></ul>It’s like having a passport for each product: you need to know where it comes from, who made it, and who it was sold to. This traceability is crucial not only to guarantee consumer safety but also to act swiftly in case of issues like product recalls.<hr><h3>The date is set: GPSR applied to Amazon by December 13, 2024</h3>Amazon, like all online sales platforms, must comply with the strict GPSR regulations. By December 13, 2024, all sellers on Amazon will be required to provide detailed information about each product, demonstrating their compliance with safety requirements. Let’s take a look at what’s required:<ul><li>Contact information of the responsible person The new regulation requires sellers to designate a person within the EU responsible for product compliance. This could be the manufacturer, importer, or a third party who accepts legal responsibility.Details to provide: full name or company name, physical address of the responsible person, valid email address.</li><li>Manufacturer contact information Every product must display clear information about its manufacturer, visible both to Amazon and to buyers, even if the seller is also the manufacturer.Details to provide: company name and full address, valid email address of the company.</li><li>Safety information warnings A key aspect of GPSR compliance is the provision of product safety information. These details can be uploaded as documents or images (up to 6).Accepted documents: safety warnings, user manuals, installation instructions, user guides, manufacturer’s data sheets.</li></ul><img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_manuale_istruzioni_41426064f8.jpg" alt="Mani che sorreggono un manuale d'istruzione: documento per aderire alla normativa GPSR"><h3>GPSR Violation: What could you face?</h3>Underestimating GPSR compliance can lead to serious consequences. Penalties vary depending on the severity of the violation. For example:<ul><li>Administrative penalties: These are the most common and can result in significant financial costs for the business.</li><li>Mandatory market withdrawal or recall: Non-compliant products may be subject to a market withdrawal order, leading to financial losses and damage to the brand's image.</li><li>Suspension of sales: E-stores must suspend the sale of non-compliant products, effectively blocking distribution.</li><li>Legal liability: In the most serious cases, legal action may be taken, resulting in civil and criminal liabilities for the business and its management, particularly if non-compliant products have caused harm to consumers.</li></ul>Taking the necessary steps to comply with the regulation is not only an obligation but also an investment in your reputation and the sustainable growth of your business. Remember: product safety is not optional, but a fundamental consumer right.<a target="" rel="" href="https://www.albertocaschili.it/blog/f/la-normativa-gpsr-applicata-alle-commerce-e-ad-amazon/">Source</a>

Product safety: the new GPSR regulation

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Amazon returns skyrocketing: how to deal with the new commission rates

Discover how to best manage Amazon's new fees during sales peaks

The new Amazon return rates for 2024

Amazon returns skyrocketing: how to deal with the new commission rates

<h3>New Amazon return fees</h3>The holiday season is fast approaching, and with it, the inevitable frenzy of online shopping. However, for Amazon sellers, this period is not only synonymous with record profits. Between Black Friday, Cyber Monday, and Christmas, sales peaks follow one another, bringing new challenges. The recent return policies introduced in 2024, which impose higher fees for returns beyond certain thresholds, can significantly impact profit margins.But how can sellers navigate this complex scenario, and what strategies should they adopt to optimize return management and protect their profitability? In this article, we will explore the impact of the new policies and provide practical tips for optimizing return management.<hr><h3>Return fees 2024: here's how it works</h3>The new return fees, which came into effect on June 1, 2024, represent a significant change for Amazon sellers.But how do they work exactly?In essence, Amazon calculates a return rate for each product, based on the percentage of units sold that are returned within the three months following the sale.For example, the return rate for shipments made in June 2024 covers returns up to August of the same year, and so on.Once a certain threshold of returns is exceeded, set for each product category, an additional fee is applied for each unit returned beyond the limit.To give a concrete example, let's say you sold 1,000 units of a product in July 2024. During the following three months, 120 units are returned. If the threshold for that product category is set at 10%, returns exceeding 100 units (10% of 1,000 sold) will incur a return processing fee. In this case, with 120 returns, 20 will be subject to the return processing fee (120 - 100 = 20).Below, you will find a detailed table with the updated commission rates for each category:<img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_Return_Rate_Tables_3b7d9d13e9.jpg" alt="Amazon_Return_Rate_Tables"><a target="" rel="" href="https://blog.bqool.com/amazon-return-policy-in-2024-latest-update/">Source</a><hr><h3>How to reduce the number of returns on Amazon: practical examples</h3>While the new return policies impose clear rules, there are strategies that can help mitigate their impact. There is no magic formula to eliminate returns entirely, but some best practices can make a difference.Here are a few examples:<ul><li>Detailed and accurate descriptions: Well-presented products with clear and transparent communication help guide the buyer and manage their expectations, thereby reducing the likelihood of misunderstandings.</li><li>High-quality images and videos: With high-definition multimedia elements, customers can get a more precise idea of the product's features without needing to rely on lengthy descriptions.</li><li>Secure packaging: A well-packaged product is more likely to arrive intact, reducing returns caused by transport-related damage.</li><li>Efficient and responsive customer service: Every customer is unique. By offering personalized support and addressing their needs, you build loyalty and significantly reduce return rates, creating a positive shopping experience.</li></ul><h3><img src="https://d2mci1vigyc8gh.cloudfront.net/T_Data_soddisfazione_cliente_6a8a8e54bb.jpg" alt="Cinque stelle che indicano la soddisfazione dei clienti"></h3><h3>How smart logistics can reduce the number of returns</h3>A well-organised logistics system is the cornerstone of a successful online sales business, especially during the critical period that begins with Black Week and continues through to the Christmas holidays. An inefficient system, on the other hand, can create issues that, in today’s saturated and competitive market, are no longer tolerable.Let’s explore some of the main challenges:<ul><li>Delays or errors in shipments: Such inconveniences undermine the shopping experience, causing customer dissatisfaction and a negative perception of the brand.</li><li>Poor traceability: The partial or total lack of visibility over the location of their goods generates anxiety and frustration for buyers.</li><li>Warehouse overload: Ineffective returns management or excess stock can slow down logistical processes, impairing the ability to fulfil orders promptly.</li></ul>In the dynamic landscape of online commerce, the only constant is change. Amazon’s new return policies remind us of this once again. To succeed and thrive, businesses must focus on flexibility, innovation, and a proactive approach. Investing in research and development and collaborating with strategic partners enables companies to turn challenges into opportunities, strengthening their market competitiveness.

Let’s boostyour e-commerce

Because your mission is our mission

Let’s boost
your e-commerce